Have You Got What It Takes For Network Marketing Success?
by Melody Wigdahl, aka The Net Lady
Interested in MLM? Wonder what it takes to really make it work? Here's a checklist of some important qualities shared by the leaders in the industry:
1. Vision. This is more than just having a dream....this is having the strength and
courage to believe in your dream....the willingness to make it a reality, and the
ability to hang onto the vision even when it seems very far away
2. A burning desire to succeed. Successful networkers are like any successful
entrepreneur - they know that success is not going to be easy but that doesn’t
matter nearly as much as the end result - and that’s a better future for yourself
and your loved ones.
3. A businesslike attitude. Most network marketing opportunities typically have
low start-up costs. Unfortunately, this often translates into a weak commitment
on the start-up marketer's part. Your start-up cost is only the tip of the iceberg -
the real commitment is the emotional and physical one that you personally make
to succeed. Prepare a written business plan -- and follow it. Review your plan at
least once a month. When you treat your network marketing venture as a genuine
business -- as opposed to something you do when you find a few spare minutes
-- you'll succeed.
4. Do you believe in this product or service? Do you use it yourself? Are you
happy and enthusiastic about the results you get with the product or service?
In other words - can you be a walking, talking testimonial for the company? It is
much easier to sell when you believe!
5. Are you looking for a paycheck next week - or an income for the next ten
years? I don’t care what you may be told - there are no free rides to success in
MLM, online or offline. Success in MLM, as in any type of business, takes time.
Define the necessary steps and commit to doing them--even when you don't see
tangible results right away. In fact, it is actually illegal for a company to make
any claims regarding income or returns on your investment. Those grandiose
claims to build your downline and get you thousands of dollars back in a week -
are not just lies - they are illegal. Don't fall for them!
6. Self-discipline. Do what you plan to do. Set your schedule and your goals and
then work them. Every check off the list is one step closer to success!
7. Share your plans with the significant people in your life. Your friends and
family need to know that you are committed to making a change to your life.
But - don’t be surprised if you are not greeted with elation over your plans -
sometimes we make those around us uncomfortable when we break out of the
“mold” to pursue our dreams - it reminds them of what they could be doing
instead of what they are (or aren't!) doing. Don’t let it discourage you - you know
what you want. Go for it.
8. Preparation is the key. It doesn’t matter what you did before - this is a new
game with a different set of rules. Read everything you can. Know your product
inside out, know who to contact to answer questions when you can't, memorize
and personalize the company presentation. To succeed - you need to own the
presentation, so that you aren’t “pitching” people - you are sharing your own story
with them. It makes all the difference in the world - whether you are talking to a
potential customer or a potential distributor (remember, they are really one and
the same!) Study books on MLM, attend seminars offered by the parent company
and spend time with your sponsors if possible (at least by phone & email).
9. Always be prepared for an opportunity to share your experience! Always
have your cards with you, let me repeat that....ALWAYS HAVE YOUR CARDS
WITH YOU!!! It doesn’t matter if you are in the line at the DMV, or the grocery
store, and it doesn’t matter if you are in jeans or a suit - you never know when
you just might get the perfect opening to share your story...and whip out that
card!
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